Inauguration New Inks – Bebedouro/SP

MVK had the honour of developing the entire project of the shop Nova Tintas – Bebedouro/SP. We thank you for your confidence and for being part of this success story! Check below the opening photos: See also ideas for a creative PDV. Customer satisfaction guarantee Finally, with great experience in the market, [[ GLOSSARY 0 […]
MVK participates in the 10th Brazilian Congress of leadership and people management

The leadership team of MVK participated in the 10th Brazilian Congress of leadership and management of people on March 04, last Saturday. The event took place at Expo D. Pedro from 8:20 until 18:30. Participants include Alex Rolim, Francisco Cippola Vendramini, Anderson Alex – Jhoe, Aline Daiana, Aline Marino, Giani Rodrigues, Vanderlei Lopes, Marcos Lalla, […]
Opening: Loja Torres Cabral – Barueri/SP

The [ GLOSSARY 0 ] had the honour of developing the entire project of the Inauguration of the Torres Cabral Store – Barueri/SP. We thank you for your confidence and for being part of this success story! Check below the opening photos: See also ideas for a creative PDV. Customer satisfaction guarantee Finally, with great […]
Category management in PDV: What it is and how it works

What is category management? O Category Management is a methodology present in the ECR model (Efficient Consumer Response), i.e. Efficient Consumer Response. It is a process of partnership between retailer and supplier to define product categories at each point of sale as needed (e.g. mornings, beauty, cleaning) and manage them as if they were strategic business […]
Completed project: All Bicho Store – São José dos Campos/SP

The MVK had the honour of developing the entire project of the Inauguration of the All-Bicho Store – São José dos Campos/SP. We thank you for your confidence and for being part of this success story! Check below the opening photos: See also ideas for a creative PDV. Customer satisfaction guarantee Finally, with great experience […]
What is neuromarketing and how to apply it to PDV?

What’s neuromarketing? Why would the consumer prefer a brand? Why does he buy (or stop buying) a product? How much is a person willing to pay for a certain service? Neuromarketing is a field of study that seeks to answer these and several other questions with the help of neuroscience. The term was coined in […]
Product Exhibition: 8 steps to get more sales!

Improve your product exposure in 8 steps Product exposure in PDV is one of the most important techniques when it comes to relating to your client and consequently selling more. We did an article with 8 steps to expose your products more assertively and profit a lot more! 1. Cleaning and organization, always! Let’s start […]
Inauguration Shop Casa Verde – Extreme/MG

The MVK had the honor of developing the entire project of the Inauguration of the Casa Verde Store in Extrema/MG. We thank you for your confidence and for being part of this success story! Check below the opening photos: See also ideas for a creative PDV. Customer satisfaction guarantee Finally, with great experience in the […]
Interview [ GLOSSARY 0 ]: Benefits of retail architecture

Do you know what retail architecture is? A Architecture for Retail or Architecture Commercial, as is also known, is the front specialized in meeting the needs of commercial audience. This area implies creating modern projects with different design to arouse the interest of the customer and make him feel part of the store. We therefore decided to interview two collaborators […]
6 tips on how to prepare your sales for Christmas
The year-end is already there and with it comes the most important commemorative date for retail, Christmas. An estimated profit of R$ 68.4 billion is expected, according to the National Confederation of Shopkeepers (CNDL) and the Credit Protection Service (SPC), in partnership with the market research specialist Offer Wise. But just like any other date […]